Groovex
Webflow to custom site: PageSpeed 38 to 98
Results
- Mobile load time of key pages cut by 67-82%
- Page weight cut by up to 95%
- PageSpeed 38 to 98
- External development cost an estimated 88% lower than an agency for the same scope
Context
Groovex is a live retail business. Its Webflow site was slow on mobile. I was contracted as product engineer to replace it with a custom platform connected to their CRM, working solo on engineering and product decisions, from a designer's mockups.
What I did
- 01Built the new site and its CRM API integration solo
- 02Made the product decisions on structure, flows and data
- 03Migrated off Webflow to a custom platform
- 04Deployed and launched at groovex.ru
Stack
Custom web platform / CRM API integration / REST API / Timeweb Cloud
Related service
More work
04 / Contact
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